Last updated: January 2026
This Privacy Policy describes how the operator of this affiliate website ("we", "us") collects, uses and protects information provided by visitors. This is an independent affiliate review site and not the official 12Play platform. For 12Play's own privacy policy, refer to the official 12Play website.
Information We Collect
We collect information you voluntarily provide (such as contact form submissions) and automatically collected data including IP addresses, browser type, pages visited and referral source via standard web analytics tools (e.g. Google Analytics).
How We Use Information
- To improve the content and performance of this website
- To analyse traffic and understand visitor behaviour through aggregated, anonymised analytics
- To respond to enquiries if you contact us directly
Cookies
This website uses cookies for analytics and affiliate tracking purposes. By continuing to browse, you consent to our use of cookies. You may disable cookies through your browser settings, though this may affect site functionality.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Analytics (GA4) | Traffic measurement, aggregated behaviour | Up to 2 years |
| Affiliate tracking | Attribute referral to commission | 30–90 days |
| Session | Maintain browsing session state | Session only |
Third-Party Links
This site contains links to third-party platforms including the 12Play casino website. We are not responsible for the privacy practices of those external sites. We encourage you to review their privacy policies before submitting personal information.
Data Retention
Anonymised analytics data is retained for up to 26 months. Any personal data collected through contact forms is deleted within 12 months of last interaction.
Your Rights
Depending on your jurisdiction, you may have rights to access, correct or request deletion of personal data we hold about you. To exercise these rights, contact us via the details below.
Contact
For privacy-related enquiries, use the contact form on this website or email the address listed in our Terms & Conditions.